RSS Monthly Brand
- Branding April 23, 2012
- Honing a Logo April 16, 2012
- Some Inspiration April 12, 2012
- Sketches for Clyve April 9, 2012
- Client 16: A House In Oregon April 5, 2012
- Get Crackin’ February 23, 2012
erich
Branding
I’ve always been intrigued by branding. I’m not talking about the industry of trademarks and identity design, I’m talking about the practice of burning symbols onto the skin of cattle or humans as a sign of ownership, slavery, oppression or even a rite of passage. That sounds kind of brutal, but that was the way […]
Honing a Logo
While developing the directions through sketches for Clyve, the cutlery brand with a bend for amateur culinary enthusiasts, I found myself in the comfort of a big couch. On the couch, it’s hard to draw, but not so much with an iPad. Specifically, it is a little easier to erase using the iPad than to […]
Some Inspiration
Branding a house in Oregon. I’m still digesting it really. Is it so foreign a concept? I stumbled upon something at one of my favorite blogs, Identity Designed, that presents a project based on the dynamism of sun play across an architectural submission to an annual international contest called the Solar Decathlon. Their submission is […]
Sketches for Clyve
Not going to leave this client behind. Certainly there was a hiccup in my schedule as of late. It’s a good thing though, lots of professional work happening in the background, and I’ll just have to use this as a challenge to get multiple brands done at the same time. Clyve was nudged to the side […]
Client 16: A House In Oregon
The word branding has taken on the predisposition that it pertains only to businesses. It seems to come with the territory that the only reason you are branding something is so that you can sell it. Certainly there are examples of branding in the world whose goal is less about business enterprise and more about […]