Alright, not true. But the wine label industry is fascinating to me; It really is an incredibly individualized business—there are so many wine makers, and each one strives for a unique voice. And it’s so damn enjoyable to explore those voices, those tastes, those brands. Amongst the more ingestive research that I’ve been performing, here are some more thoughts, inspirations and some sketches of the directions.
Some things I’m worried about with the bottle is whether to go with a single paper label, or something more liberating, design wise, like applied color labeling or screen printing. Problem is that, well this isn’t a real brand, there’s no budget and there’s no real limitations. Then again, I can’t really perform a realistic mock product if I decide to go with screen printing. I mean, I could photoshop it up, but I’d like something more professional. I want to be able to hold that bottle in my hands, but I don’t want that to dictate the design, necessarily. I can see this definitely being a budget concern for a real company, maybe I should just impose that on Grass Fire, like some sort of fictional limitation. Sigh, but I have enough limitations within my own world as a designer. I’ll just consider it something to attempt solving with a single paper label, but it won’t command the final design.